Fresh Market Digest: Week 47

Peak harvest of winter-season citrus, tail end of late-autumn fruits

Europe’s fresh fruit market is in its late-autumn transition, with supply leaning heavily on stored pip fruit and the early arrival of new-season citrus. This week brings a mixed outlook: core commodities are holding firm on price, while producers continue to face high operating costs.

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Fruits in season

Growers are currently harvesting:

Citrus (oranges, mandarins, lemons, limes, grapefruits): Peak harvest in the Mediterranean.
Pip fruit (apples, pears, quince): Season now largely concluded, storage phase.
Avocados: Starting season.
Pomegranates: Peak to late harvest.
Persimmons: Peak to late harvest.
Kiwis: Late season.
Bananas: Year-round harvest

Want to stay ahead of the market? Explore real-time global fruit prices on the Wikifarmer Marketplace.

Wholesale fruit prices by country

Spain

In the Spanish wholesale market, olives command the highest prices at €3.46/kg, followed closely by the premium kiwi variety, Kiwigold, which sits at an exceptional €5.00/kg, significantly above the green-fleshed kiwi at €3.39/kg. Exotic and high-value items, such as Hass Avocados (€3.14/kg), also occupy the upper pricing tiers. The pip fruit category shows clear price differentiation, with pears ranging from €1.87/kg for Conference to a high of €2.50/kg for Doyen de Comice, and apples displaying a similar trend, peaking at €2.17/kg for Pink Lady. In contrast, staple fruits and citrus products generally sit at the lower end of the spectrum. Bananas (€1.10/kg) and oranges (Navelina at €1.12/kg) are the most economical offerings. Mandarins, lemons, limes, and grapefruit all cluster tightly between €1.44/kg and €1.76/kg, reflecting their current mass production volume.

Fruit	Variety	Prevailing price (€/kg)
Olives		3.46
Avocados	Hass	3.14
Persimmons		2.00
	Rojo brillante	1.60
Pomegranates		1.80
Kiwi	Kiwigold	5.00
	Green flesh	3.39
Limes		1.76
Lemons	Primafiori	1.60
Mandarins	Clemenules	1.56
	Oronules	1.44
Apples	Golden	1.65
	Fuji & Granny Smith	1.63
	Royal Gala	1.57
	Reineta	1.70
	Pink Lady	2.17
	Starking	1.60
Quince		1.40
Oranges	Navelina	1.12
Pears	Conference	1.87
	Blanquillas	2.05
	Ercolini	2.45
	Doyan de Comice	2.50
Bananas		1.10
Grapefruit	Red	1.56

Italy

In the Italian wholesale market, speciality Gold kiwis command the highest price of €2.53/kg, while Hayward kiwis range from €1.43/kg to €1.53/kg. Apple prices show relatively tight clustering around the €1.00/kg mark. Annurca at €1.06/kg is positioned as a higher-value apple, with the Gala group averaging €0.87/kg as a popular choice, and Golden Delicious at €0.82/kg, representing the lowest average price. Pears generally occupy a high-value bracket, exceeding €1.00/kg for all listed types; Abate Fetel stands out as the premium variety, and Conference is the most affordable. Pumpkins and persimmons represent the most value-focused categories, all priced below €1.00/kg.

Fruit	Variety & size	Average price (€/kg)
Kiwi	Gold (yellow flesh)	2.53
	Hayward, gr. 65+	1.43-1.66
Persimmons		0.65-0.75
Apples	Annurca	1.06
	Golden Delicious	0.82
	Gala group	0.87
Pears	Abate Fetel	1.99
	Conference	1.19
	Doyanne du Comice	1.57
	Kaiser	1.68
Pumpkins	Delica	0.85-0.95
	Violina	0.70-0.80

France

In the French wholesale market, the Hass Avocado, sourced from Spain, stands out significantly as the most expensive item at an average of €16.67/kg. French-grown pears exhibit a clear hierarchy based on variety and size: the larger Doyenne du Comice (€2.72/kg) commands a premium over the standard Conference (€2.30/kg) and Williams Green (€2.02/kg). Apples, conversely, show price consistency, with the Gala, Golden, and Granny Smith varieties all priced at €1.73/kg; only the traditional Reinette grise du Canada variety exceeds them at €2.02/kg. The citrus category features the greatest price spread linked to specific varietal and geographical status; the premium Corsican clementine is priced at €3.60/kg, double the price of the Spanish Oronules (€1.80/kg). The high-volume Spanish Navelina orange is the most affordable fruit on this list, maintaining a low average price of €1.25/kg.

For real-time price updates, visit Price Insights – Rungis International Market.

Fruit	Variety & other specifications	Average price (€/kg)
Avocado	Hass, Spain	16.67
Pears	Conference, France, cat. I, 70-75 mm	2.30
	Doyenne du comice, France, cat. I, 80-85 mm	2.72
	Williams, green, France, cat. I, 70-75 mm	2.02
Apples	Gala, France, cat. I, 201/270g	1.73
	Golden, France, cat. I, 201/270g	1.73
	Granny Smith, France, cat. I, 201/270g	1.73
	Reinette grise du Canada, France, cat. I, 201/270g	2.02
Lemons	Spain, cat. I 4, 58-67 mm	2.00
Clementines	Corse, cat. I 3	3.60
	Oronules, Spain, cat. I 1 & 2	1.80
Orange	Spain, Navelina, cat. I 3, 81-92 mm	1.25

Greece

In the Greek wholesale market, the highest-priced commodity is the avocado, commanding €3.00/kg, followed by kiwis at €1.70/kg. For pip fruit, apples exhibit a tight price range, with the premium Fuji variety fetching the highest rate at €1.50/kg. Gala and Golden Delicious are priced slightly lower at €1.30/kg, while Granny Smith and Stark Delicious are the most affordable apples at €1.20/kg. Pears are stable, with Krystalia at €1.60/kg and Santa Maria at €1.50/kg. The citrus and staple fruit categories show the lowest prices, with lemons and bananas priced at a low €1.00/kg. Mandarins (Clementines) are the second-cheapest fruit at €0.90/kg, and oranges (Navel) represent the market floor at just €0.70/kg.

For real-time price insights, visit Price Insights – Athens Central Market

Fruit	Variety	Prevailing price (€/kg)
Avocados		3.00
Kiwis		1.70
Pears	Krystalia	1.60
	Santa Maria	1.50
Quince		1.30
Lemons		1.00
Mandarins	Clementines	0.90
Apples	Gala & Golden Delicious	1.30
	Granny Smith & Starking Delicious	1.20
	Fuji	1.50
Bananas		1.00
Oranges	Navel	0.70
Pomegranates		1.20

Germany

In the German wholesale market, the most expensive commodity is kiwi, specifically the small French variety (€6.50/kg), which is substantially higher than the imported Gold Italian variety (€3.60–€4.42/kg) and the Greek Kiwi (€2.20–€2.68/kg). Apples exhibit tight, competitive pricing, with common varieties such as Elstar and Gala clustering around €1.11–€1.29/kg. In contrast, Jonagold and Golden Delicious have a broader price range, extending up to €1.72/kg. Pears maintain a very narrow price range, with a low of €1.16/kg and a high of €1.41/kg, across all varieties. In the citrus category, Navel oranges exhibit significant variation: Greek Navel is the cheapest (€1.30/kg), while the Italian Navel commands the highest price range (€1.86–€2.10/kg), placing it well above the Spanish equivalent (€1.35–€1.61/kg).

For real-time price updates, visit Price Insights – Germany Market

Fruit	Variety & other specifications	Price range (€/kg)
Apples	Elstar, Germany, loose & 75-80 mm	1.11-1.12
	Jonagold, Germany, loose & 65-85 mm	1.10-1.70
	Golden Delicious, Germany, loose & 75-85 mm	1.29-1.72
	Gala, Germany, loose	1.16
Pears	Conference, Belgium, Germany & the Netherlands, loose	1.16-1.41
	Alexander Lucas, Germany, loose & 65-70 mm	1.20-1.34
	Williams Christ, Germany, loose	1.25
Kiwis	France, 25-27 mm	6.50
	Greece, 25-39 mm	2.20-2.68
	Italy, 25-39 mm	2.96-3.39
	Gold, Italy, 25-33 mm	3.60-4.42
Oranges	Navel, Greece, 5/6	1.30
	Navel, Italy, 1/2-7/8	1.86-2.10
	Navel, Spain, 1/2-5/6	1.35-1.61
Clementines	Italy, 1x-3/4	2.00-2.28
	Spain, 1xx-3/4	1.99-2.43
Satsumas	Spain, 1xx-1x	1.58-1.67
Lemons	Spain, 3/4	1.86
Bananas		1.24-1.52

Market outlook

Citrus price risk: Expect upward price pressure on Spanish and Italian citrus (oranges, mandarins) due to a forecasted significant drop in the Spanish harvest. Low-cost Greek options may follow.
Pip fruit stability: Prices for core apples and pears (Germany, France, Benelux supply) are projected to remain stable.
Exotic volatility: Avocados and high-grade Kiwis maintain their position as the most expensive commodities. Extreme price differences are driven by highly specialised sourcing.
Core demand driver: Consumer demand remains resilient, with a focus on health, despite general inflation.
Key challenge: The market remains vulnerable to weather-related supply shocks, prompting producers to adopt climate-resilient farming practices and diversify their sourcing.

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